Our Pulse Spotlights aren’t always about discovering hidden gems in the Fraser Valley, they’re about sharing well-loved businesses too! In a world of big box movie cinemas, we were so excited when we learned that the beloved Cottonwood 4 Cinema’s in Chilliwack is, and always has been, a family run business.
Since they first opened the doors in 1995, Cottonwood 4 Cinemas has always been a great destination. In addition to being a huge part of many first date memories, this cinema is also known as the local spot for affordable family fun! With affordable admission prices,$6 for adults and $5 for children, you really can take the whole gang without breaking the bank!
Mother and daughter team Cathy Rayner and Pauline Lamb purchased the theatre from the original owners 3 years ago. Since Cathy had been their bookkeeper for a number of years before the cinema was put up for sale, she jumped at the opportunity to keep it a family business. It didn’t take long before she convinced her mom Pauline to join in on the adventure, and the two now divide up the management tasks between them.
Intent on keeping much of the original feel of the theatre, no drastic renovations were completed during the recent upgrades, with the exception of the new 3D screen addition! Even the smaller renovations that were done (touch of paint here, change of decorations there) were all done with the kind of love only a family business brings. Many of the decorations for movies and for holidays are designed by Cathy and Pauline, who source local supplies as much as they can. Even the velvet ropes leading up to the concession stand were re-covered by Pauline’s mother!
The family feel here doesn’t end with those who are actually related either – it extends to their employee team as well. Many team players here are trained in several different areas to help make the customer experience better. Don’t be too surprised if you find the projectionist popping behind the concession counter to lend a helping hand! Even with this great team, Pauline still loves working the admission booth and interacting with the people coming into her theatre. With 500 seats in the building, she loves getting to get to know all the different guests coming into a see a movie, if only for a few minutes!
Weekly specials at this Chilliwack movie theatre make movie nights even more affordable. On Tuesdays, all admissions are only $3.50 ($6.50 if 3D) and visiting on a Wednesday night will get you free popcorn for every regular priced admission! Worried about not getting to see the new releases? Just be patient. Cottonwood 4 Cinemas does get all the same movies as the bigger theatre chains, it might just take a few extra weeks. And in this economy, we think this is a small price to pay for affordability!
Another advantage of supporting local community theatres means more variety in weekly movie showings. On now is Cottonwood 4’s Art Film Series, which showcases a new independent art film every week until mid-December (2011). Art Film showings will take place every Sunday and Monday, and everyone is welcome.
Thankful for their community, Cathy and Pauline are always looking for ways to give back. Each holiday season they offer concession discounts to guests that bring in a canned good for their food drive, and donation cups can always be found near the admission booths.
Cathy and Pauline would love to welcome one of our readers and three of their friends to Cottonwood 4 Cinemas! Please leave a note below to be entered to win a 4 pack of admission tickets.
Winner will be chosen at random on November 25, 2011.
Update: Congratulations to our winner, Taylor. Have fun!
Cottonwood 4 Cinemas
45380 Luckakuck Way, Chilliwack