Mineral Makeup Unearthed

Tuesday, July 6th, 2010

As a Makeup Artist, I find it hard to wrap my head around the concept of using powder based products only.  I’ve trained with and consistently applied cream and liquid based foundations, concealers, eye shadows and blushes for years now.  In my logical mind, powder has always been used to set makeup, control shine and add color after the initial liquid products have been applied.

It should be no surprise then, that mineral makeup has not been something I’ve been drawn to or interested in, despite the major buzz it’s received in recent years.  Like most people, I am sometimes skeptical to buy new products.  I don’t want to be “out” the money for it and stuck with a product I won’t use.  Call me Doubting Thomas, but I often need to see it, and try it, to believe it.

So what is mineral makeup all about??  Mineral makeup is primarily made from ingredients found in the earth such as titanium dioxide, mica, zinc oxide and ultramarines.  These minerals are ground and pulverized into a fine powder and combined with natural pigments, or color, and are then applied to the face.

The exciting thing about these natural ingredients is that they have “super powers” in them that are actually good for and soothing to your skin.  Built-in sun block (SPF), a satiny smooth finish and moisture absorbing properties are just a few of the features stemming from these earthy ingredients.

This means that people who have sensitive skin or who suffer from acne or a skin disorder such as rosacea, can benefit from the downsized ingredient list in mineral makeup.  Quality made mineral makeup generally does not contain fillers or additives, such as talc, synthetic colors or parabens that could potentially dry out and irritate the skin.  In addition to this, mineral makeup will not clog the pores and actually allows the skin to breathe, giving it a natural glow.

I recently stopped at Casbah Evolution in South Surrey, where one of the many services and products that they offer is to custom blend mineral makeup, from foundation to lip gloss.  Right before my eyes, and in a matter of minutes, my foundation was mixed on parchment paper in front of me.  A quick check to make sure the color is perfect and I was on my way!

Whether you walk-in or make an appointment, the trained Casbah Evolution Makeup Artists will create customized mineral products for you in a matter of minutes.  Not only do they blend the colours you want and need, they can also add active ingredients such as a balancing complex to control shine, a firming complex to increase cell regeneration or a boost to the existing SPF.  Fantastic?  I think so!  Having this custom blended product is perfect for people who struggle to find a sufficient colour match within a product line, or for those who are looking for a little extra guidance with their makeup selections.

Another fantastic line of mineral makeup and organic skincare products is Outside / In Cosmetics based in Chilliwack.  Founded in 2007 by Consuelo Clarke, these products are 100% Vegan, Canadian made, Cruelty Free and Preservative Free.  The company even goes as far as to list all of the ingredients you won’t find in their products.  To purchase, you can visit their online store, or if you fall into the same “try before you buy” category as me, there are several retail locations throughout the Fraser Valley that carry Outside / In Cosmetics.

You may also be familiar with Jane Iredale Cosmetics.  They have been around for over 10 years and can often be found at spas and beauty salons, as the products that they make go hand in hand with many beauty treatments offered.  It is a mineral makeup line that has won rave reviews from professionals and everyday women alike.

You can also get your mineral makeup fix at select Shopper’s Drug Mart Beauty Boutiques that carry Bare Escentuals and Pur Minerals.  Don’t be afraid to ask for help if you’re not sure of what you need or how to use the products you are buying.

Now that we have unearthed the secret of mineral makeup for you, you can feel good knowing exactly what is, and isn’t, going onto your face.

Casbah Evolution
40-16081 24 Avenue, South Surreyf
Ring: 604.542.4782

Outside/In Cosmetics

Contributor: Chrissy Lambert

Chrissy Lambert is a freelance Makeup Artist and owner of Makeup Infusion. She is a proud Auntie of two adorable nieces and loves a night out “on the town” as much as a quiet night at home.

3 Responses to “Mineral Makeup Unearthed”

  1. Thanks for including our company in your article!

    Our Outlet Store is opening on July 24th. We will be kicking off our Grand Opening with a Free Organic Pancake breakfast by Anita’s Organic and Organic Coffee from Pacific Roasters from 10-11am. Then from 11 – 3 we will be offering Organic Popcorn and Organic Iced Rooiboos Tea. Get a chance to sample our organic skin care products and other locally made holistic products such as Natural Cleaners, Organic Chocolate, Organic Cookies and much more! Bring the kids for Organic Face Painting!

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